◆ Express · social

Create Visual Assets

Turn the one image the client loved into five social-ready shots sized for Instagram feed, Instagram story, Facebook p…

2heights
2tasks
1roles do it

The same job, four prompts

do it · improve it · decide · become
AExecute — “help me do it”Turn the one image the client loved into five social-ready shots sized for Instagram feed,…+
Turn the one image the client loved into five social-ready shots sized for Instagram feed, Instagram story, Facebook post, Pinterest pin, and LinkedIn — keep the same crop focus and export as RGB images by tonight for posting.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.
BImprove — “do it better”Before we publish, make the social set harder to miss — surface the hero image as the primary…+
Before we publish, make the social set harder to miss — surface the hero image as the primary feed crop, create a cropped vertical that shows the product detail for stories, add a short caption overlay for Pinterest that names the room and finish, and deliver filenames with channel tags.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.

How to do it

the tool · the steps · what to avoid
The tool
Text and Graphics

Add and customize text and graphics to enhance your designs in Adobe Express.

  1. 1

    Open the Text menu within the Editor by clicking on the Text icon.

  2. 2

    Click Text in the Editor and then click Add your text.

  3. 3

    Select the text you want to edit.

  4. 4

    Scroll to Shape from the Text panel.

  5. 5

    Choose to add either basic or decorative shapes to your text.

  6. 6

    Adjust layouts, apply filters, and add motion to text and graphics.

    Best practicePlan your design before you start to avoid common mistakes like too many fonts or ignoring white space.

  7. 7

    Customize the text, colors, and images using templates.

    NoteAdobe Firefly generative AI can quickly make fantastic text effects.

  8. 8

    Select Edit on the top panel to insert objects.

  9. 9

    Select Insert objects and adjust the Brush size using the slider.

  10. 10

    Brush over the area and then select Insert.

Use templates as a quick starting point, then customize text, colors, and images to fit your brand.

Adobe Express offers limited direct API access for text and graphic manipulation; most automation is through in-app features.

Glossary

words on this page
Brush sizeAdjusts the thickness of a brush stroke for precise control when drawing or erasing.ExampleYou select a smaller brush size to carefully erase a tiny spot on your photo.
TemplatesPre-designed layouts and structures that you can customize to quickly create new projects.ExampleYou choose a pre-made birthday card layout and just add your friend's name and a photo.

The real tasks

1 of them
Turn the single image the client loved into a set of social-ready shots so the project can be showcased across channels tonight.

Who does this

1 roles
Interior Designer

Questions people ask

honest answers

Because you rarely think 'I want the redaction tool'. You think 'I have to share this without leaking the client's details'. Start from the need, and the feature finds you.

Real. Every job here was drawn from what people in real roles were actually seen doing in Express — not a feature checklist.

No. Each page gives you a ready prompt you can paste into an AI assistant, plus the plain steps to do it yourself. Start with either — the goal is the finished job, not the tool.