◆ Illustrator · color

Build Campaign Palette

Sample dominant colours from the party crest on a full-page artboard, build a five-colour campaign palette with labell…

2heights
2tasks
1roles do it
See the prompt↓More color workflows

The same job, four prompts

do it · improve it · decide · become
AExecute — “help me do it”Sample dominant colours from the party crest on a full-page artboard, build a five-colour…+
Sample dominant colours from the party crest on a full-page artboard, build a five-colour campaign palette with labelled swatches, and apply them as global colours to a sample flyer to show usage.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.
BImprove — “do it better”Before finalising the palette, make colour choices production-friendly: pick one accessible…+
Before finalising the palette, make colour choices production-friendly: pick one accessible contrast pair for text-over-background, remove near-duplicate swatches, specify Pantone or CMYK equivalents for print vendors, and mark which swatches are primary versus accent.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.

How to do it

the tool · the steps · what to avoid
The tool
Swatches Panel

The Swatches panel helps you manage colors, gradients, and patterns within your Illustrator document.

  1. 1

    Select Window > Swatches to open the Swatches panel.

  2. 2

    Click the fill color or stroke color in the Properties panel to the right of the document.

  3. 3

    Select the Swatches option to view available swatches.

  4. 4

    To create a new swatch, select the New Swatch icon in the Swatches panel.

  5. 5

    In the New Swatch dialog box, select Global for process colors.

    NoteGlobal swatches update all objects using that swatch when the color is modified.

  6. 6

    To group swatches, select one or more swatches in the panel.

  7. 7

    Select More > New Swatch Group in the Swatches panel.

  8. 8

    To save swatches from Adobe Color CC, mix colors and click Save in Color CC.

  9. 9

    Choose a CC library and name the swatch theme.

  10. 10

    To create swatch info cards, select a color group or individual swatches in the Swatches panel.

    Best practiceOpen the panel menu and choose Create Swatch Info to generate customizable cards with color details.

Always keep your Swatches panel organized to streamline color management for any project.

Illustrator's scripting capabilities allow for automation of swatch creation, grouping, and library management.

Glossary

words on this page
New Swatch GroupOrganizes related swatches into folders within the Swatches panel for better management.ExampleYou create a folder to keep all the brand's primary colors together in the Swatches panel.
Panel menuA menu within a panel that provides additional options and commands specific to that panel's functions.ExampleClicking the small icon in the Brushes panel reveals options like 'New Brush' or 'Delete Brush'.
SwatchesA palette for storing and applying reusable colors, gradients, and patterns to objects.ExampleYou click a red swatch to instantly apply that exact shade of red to your selected text.
GlobalA swatch attribute that updates all instances of a color when the swatch definition changes.ExampleChanging a global red swatch instantly updates every object using that red throughout your document.

The real tasks

1 of them
Sample colours from the party crest and build a campaign palette that keeps all materials on-brand.

Who does this

1 roles
Campaign Manager

Questions people ask

honest answers

Because you rarely think 'I want the redaction tool'. You think 'I have to share this without leaking the client's details'. Start from the need, and the feature finds you.

Real. Every job here was drawn from what people in real roles were actually seen doing in Illustrator — not a feature checklist.

No. Each page gives you a ready prompt you can paste into an AI assistant, plus the plain steps to do it yourself. Start with either — the goal is the finished job, not the tool.