◆ Adobe Marketo Engage

Define custom activities in Marketo

This is real work, not a feature someone invented — it comes from real job ads and real questions people asked. Below are four ready AI prompts: get it done, make it easy for the next person to say yes to, work out the right move when you are stuck, and stop it coming back.

4prompts
See the prompt↓All Adobe Marketo Engage tasks

The same task, four prompts

today's deadline · the next reviewer · the stuck moment · the pattern
AExecute — do the immediate taskCreate a custom activity called 'Product Demo Completed' for sales reps to log when a customer…+
Create a custom activity called 'Product Demo Completed' for sales reps to log when a customer finishes a product demonstration. Ensure it includes fields for 'Product Name' and 'Demo Outcome'.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed. Helpful?
BImprove — make it easier to acceptWe need to track 'Product Demo Completed' as a custom activity, but I want it to be genuinely…+
We need to track 'Product Demo Completed' as a custom activity, but I want it to be genuinely useful for both sales and marketing. Beyond just 'Product Name' and 'Demo Outcome', suggest additional fields that would provide valuable insights for lead scoring and campaign segmentation. Also, outline the potential downstream uses for this data in our nurture programs and sales follow-up. Consider what sales reps would actually fill out consistently.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed. Helpful?
CDecide — diagnose the stuck momentThe sales team is pushing hard to track 'Proposal Sent' for better reporting, but they're not…+
The sales team wants to track 'Proposal Sent' but they're not using the new custom activity.
The sales team is pushing hard to track 'Proposal Sent' for better reporting, but they're not using the new custom activity I set up last month. They're still logging it in Salesforce notes, which doesn't flow through. My sales director, David, is frustrated with the lack of data. I'm afraid they find the custom activity too clunky or hard to find. What's the real reason they're not adopting it, and what's the best way to get them to use it consistently without making more work for me?
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed. Helpful?
DBecome — change the patternI keep creating custom activities that I think will be helpful for sales and marketing, but the…+
I keep creating custom activities that don't get adopted by the sales team.
I keep creating custom activities that I think will be helpful for sales and marketing, but the sales team rarely adopts them consistently. This means we're missing valuable data, and my efforts feel wasted. I need a better habit for designing and rolling out these tracking mechanisms. What should I change in my approach to ensure new custom activities are actually used and provide the insights we need?
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed. Helpful?

Questions people actually ask

honest answers, no sign-up

Every task here was seen in the real world. Someone doing the job named it, a real job ad asked for it, or a lot of people asked about it online.

If nothing real showed a task, it is not on the page. That is the whole rule.

They are the same job approached four ways, because what you need depends on where you are.

Get it done today. Make it easy for the next person to say yes to. Work out the right move when you are stuck. Learn the pattern so the job stops coming back.

For most of these jobs it can carry the heavy thinking - draft it, sort it, check it, rehearse it with you.

It cannot sit in your chair, take the blame when a number is wrong, or notice what nobody wrote down. Let it do the first 80%. Keep the last 20% that is truly yours.

No. Copy any prompt and paste it into the AI you already use. No account, no score, no wall in the way.

Any of them. The prompts describe the work rather than naming a product, so they are not tied to one assistant.

That is also why they keep working when you switch.

Change it freely. Every prompt is a starting line, not a rule.

Put in your real numbers, your real names and your real deadline. The more you make it yours, the better the answer comes back.

The tasks come from real job ads, published job data and the questions people ask in public forums.

The steps come from Adobe Marketo Engage's own documentation, with practitioner sources for the traps the manual does not mention.

Push once. Ask it to sharpen the weakest part and to say what it assumed.

Most wrong answers come from a missing detail rather than a bad prompt - tell it the thing it could not know.