◆ Excel · formulas

Design Optimization

Model the impact on page counts when copy is tightened to house style: build a sheet that lets me reduce word counts b…

2heights
4tasks
2roles do it

The same job, four heights

do it · improve it · decide · become
AExecute — “help me do it”Model the impact on page counts when copy is tightened to house style: build a sheet that lets…+
Model the impact on page counts when copy is tightened to house style: build a sheet that lets me reduce word counts by percentage per section and recalculates page counts using words-per-page assumptions so production can see the change.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.
BImprove — “do it better”Make the model persuasive for ad ops: accept per-section tightening scenarios, show resulting…+
Make the model persuasive for ad ops: accept per-section tightening scenarios, show resulting page-count deltas, calculate the ad-slot gain or loss and estimated revenue impact, and produce a one-page summary that Nick in production can take to sales.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.

The real tasks

2 of them
Model the impact on page counts when copy is tightened to house style so production knows whether to add or drop ad space.
Model the trade-off between image quality and page weight to pick the best compromise for mobile-first users.

Who does this

2 roles
Copy EditorWeb Designer

Questions people ask

honest answers

Because you rarely think 'I want the redaction tool'. You think 'I have to share this without leaking the client's details'. Start from the need, and the feature finds you.

Real. Every job here was drawn from what people in real roles were actually seen doing in Excel — not a feature checklist.

No. Each page gives you a ready prompt you can paste into an AI assistant, plus the plain steps to do it yourself. Start with either — the goal is the finished job, not the tool.