◆ Express · template

Create Campaign Assets

Assemble a sponsored-post image set that matches our campaign look for the upcoming ad buy: apply the campaign brand k…

2heights
2tasks
1roles do it

The same job, four heights

do it · improve it · decide · become
AExecute — “help me do it”Assemble a sponsored-post image set that matches our campaign look for the upcoming ad buy:…+
Assemble a sponsored-post image set that matches our campaign look for the upcoming ad buy: apply the campaign brand kit, drop in the updated logo and three headline options, export in square, landscape, and story sizes, and hand off assets to media buying by Friday 10am.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.
BImprove — “do it better”Before we send to media buying, make the sponsored images ad-ready for the ad ops team and…+
Before we send to media buying, make the sponsored images ad-ready for the ad ops team and skeptical platform reviewers: surface the primary message in the top third, ensure 20% text limit per platform where relevant, include a muted background variant and a no-logo variant, and embed campaign tracking in the filename.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.

The real tasks

1 of them
Quickly put together a sponsored-post image set that matches the campaign look so ad buys launch on schedule.

Who does this

1 roles
Campaign Manager

Questions people ask

honest answers

Because you rarely think 'I want the redaction tool'. You think 'I have to share this without leaking the client's details'. Start from the need, and the feature finds you.

Real. Every job here was drawn from what people in real roles were actually seen doing in Express — not a feature checklist.

No. Each page gives you a ready prompt you can paste into an AI assistant, plus the plain steps to do it yourself. Start with either — the goal is the finished job, not the tool.