◆ Express · template

Generate Concepts

Generate five quick concept thumbnails from this brief (headline, audience, offer) to present at the creative review l…

2heights
2tasks
1roles do it
See the prompt↓More template workflows

The same job, four heights

do it · improve it · decide · become
AExecute — “help me do it”Generate five quick concept thumbnails from this brief (headline, audience, offer) to present…+
Generate five quick concept thumbnails from this brief (headline, audience, offer) to present at the creative review later today so we have options to discuss.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.
BImprove — “do it better”Produce five distinct concept thumbnails from the brief showing different visual approaches…+
Produce five distinct concept thumbnails from the brief showing different visual approaches (hero product, lifestyle, text-led, discount badge, motion placeholder), each with suggested headline and CTA, and export a one-sheet for the creative review so stakeholders can compare fast.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.

The real tasks

1 of them
Quickly generate multiple concept thumbnails from a short brief to present options at the creative review.

Who does this

1 roles
Digital Campaign Manager

Questions people ask

honest answers

Because you rarely think 'I want the redaction tool'. You think 'I have to share this without leaking the client's details'. Start from the need, and the feature finds you.

Real. Every job here was drawn from what people in real roles were actually seen doing in Express — not a feature checklist.

No. Each page gives you a ready prompt you can paste into an AI assistant, plus the plain steps to do it yourself. Start with either — the goal is the finished job, not the tool.