◆ Photoshop · retouch

Perceived Shelf Tilt

The merchandising lead flagged that a batch of jacket shots looks slightly bowed at the seams, and they can see it acr…

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CDecide — “help me choose”The merchandising lead flagged that a batch of jacket shots looks slightly bowed at the seams,…+
The merchandising lead flagged that a batch of jacket shots looks slightly bowed at the seams, and they can see it across the product gallery. I can correct lens curvature, but I'm unsure how far to push the correction before proportion shifts become obvious. Advise on the order to correct straightening versus curvature, a tolerance I should stick to, and a diagnostic to show the merchandiser so they approve without a reshoot.
when the reply comes backPush once: ask it to sharpen the weakest part, and to say what it assumed.

The real tasks

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Client complained subtle curvature makes shelves look sloped

Who does this

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Product Photographer

Questions people actually ask

with the jobs and tasks they touch

Check if the request aims to hide flaws without misleading viewers about the original. For instance, a photographer might ask to remove a scratch on an old photo without altering the scene.

If unsure, consider the purpose—like preserving historical accuracy—and avoid making the image appear artificially perfect.

You should refuse when the request involves altering the scene to deceive, like removing a person to change the story. A graphic designer might be asked to erase a competitor’s logo to make a product look unique.

Refusal is best when the change misleads viewers or damages trust, especially if it affects the truthfulness of the image.

Explain that some edits can mislead viewers or distort reality, which is unethical. An interior designer might be asked to modify a room to hide flaws that should be addressed physically.

Offer to do enhancements that improve the image honestly, like softening skin tone or fixing minor issues without distorting reality.

A common mistake is over-editing, making images look unnatural. For example, excessively removing every blemish can create an unrealistic look, especially in portraits.

Another is altering content that changes the story or original scene, which can mislead viewers.

Photographers and photo editors, especially those working with archival images or portraits, often face requests to fix flaws while maintaining authenticity.

A contract manager involved in image licensing might also review for ethical edits to ensure compliance.

AI can help quickly remove minor flaws or enhance details like eyes, but it shouldn't replace careful judgment. For example, AI can brighten eyes but shouldn't alter facial features.

Always review AI results to ensure no misleading edits are made, especially in sensitive images.

It's related to tasks like Clean Behind Subject or Clean Worn Packaging, which involve subtle editing. But unlike these, ethical restoration involves making honest improvements without deception.