We're prepping new hero art and a batch of partner thumbnails for next week's cross-channel test. I've already seen th…
Use the clone stamp and healing brush tools to carefully replace faded or damaged areas, keeping the label's original texture. This helps the label appear fresh while preserving its authenticity.
Begin before a client or marketing team finalizes the ad, ideally after capturing the shot. Retouching the label early ensures it looks pristine for the campaign.
Apply subtle adjustments, zoom in closely, and compare with the original. Use a low opacity brush to gently refine details, ensuring the label remains realistic.
Overdoing the brightness or contrast can make the label look artificial. Always check the color consistency and match it to the original for a natural look.
A retoucher or photo editor works on this task to ensure the product label looks attractive and professional in advertising images.
AI can assist with color matching or removing scratches, but manual touch-up is needed for fine details. AI can't fully replace the artist's eye for authenticity.
People often confuse this with 'Clean Behind Subject' since both involve careful retouching to remove distractions or imperfections from the product image.