What it pays
Government survey numbers — not estimates, not ads.
In India, Professionals earn about ₹38,298 a month on average — around ₹4.6 lakh a year (government PLFS survey via ILOSTAT, occupation-family figure).
Think you get this job?Six quick questions on how it really works — with a hint and the reason behind every answer.
Test yourself →The work, task by task
These are the real jobs-to-be-done, not a wish list. Each task shows where we found it, and the prompt underneath is written for that exact task.
Analysing3
Assess consumer demand
+Assess current consumer demand for our midrange washing machines by analysing last six months of sales,…
Assess consumer demand
+Assess current consumer demand for our midrange washing machines by analysing last six months of sales, recent customer surveys, and competitor promotions, highlight demand drivers and three risks, and deliver a two-page briefing to product and sales by Wednesday.
The tools that do the workAmazon RedshiftESCOjob descriptionsO*NET
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Develop marketing insights
+Develop marketing insights for the summer campaign by synthesising recent survey segments, purchase triggers,…
Develop marketing insights
+Develop marketing insights for the summer campaign by synthesising recent survey segments, purchase triggers, and price sensitivity, turn that into three actionable audience hooks and recommended channels, and hand to marketing lead by next Monday.
The tools that do the workAmazon RedshiftESCOjob descriptions
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Research target markets
+Research target markets for the new energy drink by comparing demographics, competitor share, and purchase…
Research target markets
+Research target markets for the new energy drink by comparing demographics, competitor share, and purchase frequency across the Northeast and Midwest, identify the top two segments and their unmet needs, and produce a one-slide summary for brand strategy by Friday.
The tools that do the workAmazon RedshiftESCOjob descriptions
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Convincing1
Make recommendations for product positioning
+Make recommendations for product positioning of the updated smartphone line by mapping features against…
Make recommendations for product positioning
+Make recommendations for product positioning of the updated smartphone line by mapping features against consumer preferences, price expectations and competitor claims, recommend three positioning statements and one pricing tier, and send to product and comms by Thursday noon.
The tools that do the workAmazon RedshiftESCOjob descriptions
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Learning1
Monitor market conditions
+Monitor market conditions for household cleaning products weekly by tracking sales velocity, promo activity,…
Monitor market conditions
+Monitor market conditions for household cleaning products weekly by tracking sales velocity, promo activity, raw material cost swings and competitor launches, flag any two indicators that breach thresholds and email procurement and strategy on Monday mornings.
The tools that do the workAmazon Redshiftjob descriptionsO*NET
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Keeping the record1
Create presentations for management
+Create a management presentation summarising quarter trends: three slides on demand shifts, one slide on…
Create presentations for management
+Create a management presentation summarising quarter trends: three slides on demand shifts, one slide on customer segments, and one slide of recommendations with estimated impact; include clear charts and send the draft to Sarah in strategy by Tuesday 10am.
The tools that do the workCanvajob descriptionsO*NET
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The daily work14
Analyse internal factors of companies
+Assess the company's internal factors: score leadership stability, cost structure, product pipeline, and…
Analyse internal factors of companies
+Assess the company's internal factors: score leadership stability, cost structure, product pipeline, and operational bottlenecks using the latest management reports and the June P&L, highlight three risks that would change our poll messaging, and deliver a one-page brief by Thursday.
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Analyse consumer buying trends
+Analyse recent consumer buying trends from our transaction and survey datasets, identify three shifting…
Analyse consumer buying trends
+Analyse recent consumer buying trends from our transaction and survey datasets, identify three shifting behaviours by age and income that would change turnout forecasting, recommend two message pivots, and produce charts and a two-page memo for Monday morning.
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Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
+Prepare the weekly findings report from last month’s survey, create clear charts that show trends by age and…
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
+Prepare the weekly findings report from last month’s survey, create clear charts that show trends by age and region, write a two-page executive summary translating technical results into three actionable recommendations, send to Sarah and the research director by Thursday.
The tools that do the workAmazon RedshiftO*NET
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Measure and assess customer and employee satisfaction.
+Run the quarterly satisfaction analysis, calculate Net Promoter Score and top drivers for customers and…
Measure and assess customer and employee satisfaction.
+Run the quarterly satisfaction analysis, calculate Net Promoter Score and top drivers for customers and employees, produce comparison charts versus the previous quarter and a one-page interpretation of risk areas, circulate to HR lead and Head of CX by Friday.
The tools that do the workAmazon RedshiftO*NET
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Direct trained survey interviewers.
+Organise and brief the field team for next week’s wave: attach the interviewer script, explain quotas and…
Direct trained survey interviewers.
+Organise and brief the field team for next week’s wave: attach the interviewer script, explain quotas and soft prompts, review refusal-handling and data quality checks, schedule a 30-minute live Q&A tomorrow at 09:00 and confirm attendance with all interviewers.
The tools that do the workAsanaO*NET
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Develop and implement procedures for identifying advertising needs.
+Draft a procedure for identifying ad needs: list data inputs we require, define the customer segments and…
Develop and implement procedures for identifying advertising needs.
+Draft a procedure for identifying ad needs: list data inputs we require, define the customer segments and signal thresholds that trigger creative tests, map the approval steps and assign owners so the marketing team can run targeted ad tests next month.
The tools that do the workAsanaO*NET
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Design surveys and research methods
+Design the new online survey for product feedback: set objectives, write screening and core questions to…
Design surveys and research methods
+Design the new online survey for product feedback: set objectives, write screening and core questions to avoid bias, define sample quotas by age and region, specify the output tables and validation rules so the team can field it on Monday.
The tools that do the workAmazon Redshiftjob descriptions
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Present findings to stakeholders
+Prepare the stakeholder presentation of results: build six slides that visualise key trends, include…
Present findings to stakeholders
+Prepare the stakeholder presentation of results: build six slides that visualise key trends, include methodology caveats and three strategic recommendations, rehearse the 12-minute script with the head of insights and deliver the deck at Friday’s 10:00 meeting.
The tools that do the workAdobe InDesignjob descriptions
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Track trends in consumer behavior
+Track weekly changes in purchase intent and product category preference across our national sample, flag…
Track trends in consumer behavior
+Track weekly changes in purchase intent and product category preference across our national sample, flag movements over two percentage points, and prepare a one-page brief with charts and a two-sentence implication for the marketing team by Wednesday morning.
The tools that do the workAmazon Redshiftjob descriptions
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Study competitor activities
+Map competitor campaign activity from the last quarter, compare pricing and messaging against our brand, note…
Study competitor activities
+Map competitor campaign activity from the last quarter, compare pricing and messaging against our brand, note any regional variations and three tactical threats, and deliver a concise memo for the strategy leader by Friday.
The tools that do the workApache Hivejob descriptions
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Develop new research techniques
+Design and pilot a mixed-mode intercept-plus-online survey to capture purchase triggers, draft the…
Develop new research techniques
+Design and pilot a mixed-mode intercept-plus-online survey to capture purchase triggers, draft the questionnaire and sampling plan, run a 200-respondent pilot, and report reliability and recommended adjustments in five days.
The tools that do the workApache Hadoopjob descriptions
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Use statistical techniques for data analysis
+Apply regression and clustering to the latest consumer panel to isolate drivers of repeat purchase, validate…
Use statistical techniques for data analysis
+Apply regression and clustering to the latest consumer panel to isolate drivers of repeat purchase, validate models with cross-validation, and produce an appendix of model coefficients and a two-slide summary for the analytics director by Tuesday.
The tools that do the workAmazon Redshiftjob descriptions
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Study it to draw conclusions
+Study the recent segment responses to the loyalty offer, synthesize patterns in open-ended reasons and…
Study it to draw conclusions
+Study the recent segment responses to the loyalty offer, synthesize patterns in open-ended reasons and behavioral follow-through, and write a two-paragraph conclusion with three actionable recommendations for product management.
The tools that do the workAmazon RedshiftESCO
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Define the way they can be reached
+Define reachable contact routes for our high-value segment: prioritise email, SMS, and programmatic display,…
Define the way they can be reached
+Define reachable contact routes for our high-value segment: prioritise email, SMS, and programmatic display, estimate opt-in rates and expected reach, and produce a recommended outreach cadence and KPIs for the growth lead by Thursday.
The tools that do the workAsanaESCO
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Says who?
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Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses
Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses