What it pays
Government survey numbers — not estimates, not ads.
In India, Professionals earn about ₹38,298 a month on average — around ₹4.6 lakh a year (government PLFS survey via ILOSTAT, occupation-family figure).
Think you get this job?Six quick questions on how it really works — with a hint and the reason behind every answer.
Test yourself →The work, task by task
These are the real jobs-to-be-done, not a wish list. Each task shows where we found it, and the prompt underneath is written for that exact task.
Analysing5
Assess consumer demand
+Assess current consumer demand for our productivity app by compiling recent store search volume, top feature…
Assess consumer demand
+Assess current consumer demand for our productivity app by compiling recent store search volume, top feature requests from reviews, and competitor download trends, then rate demand strength and recommend one feature priority to chase this month.
The tools that do the workApple macOSESCOjob descriptionsO*NET
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Develop marketing insights
+Develop three marketing insights for the app store listing based on review themes, keyword gaps, and…
Develop marketing insights
+Develop three marketing insights for the app store listing based on review themes, keyword gaps, and competitor creative tests: one messaging angle, one screenshot sequence, and one short A/B experiment to run next week.
The tools that do the workCanvaESCOjob descriptions
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Research target markets
+Research the target market for our language-learning app: map primary buyer personas, estimate market size…
Research target markets
+Research the target market for our language-learning app: map primary buyer personas, estimate market size from recent category trends, list three unmet needs drawn from competitor reviews, and propose one growth channel to test this quarter.
The tools that do the workApache HiveESCOjob descriptions
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Make recommendations for product positioning
+Recommend a new App Store product positioning for our flagship budgeting app that highlights its automatic…
Make recommendations for product positioning
+Recommend a new App Store product positioning for our flagship budgeting app that highlights its automatic bill tracking, targets young professionals in North America, explains three differentiators versus Mint and YNAB, and lists five keyword phrases to test by next Wednesday.
The tools that do the workCanvaESCOjob descriptions
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Monitor market conditions
+Monitor app store market conditions for personal finance apps in the US and Canada for the past 30 days, flag…
Monitor market conditions
+Monitor app store market conditions for personal finance apps in the US and Canada for the past 30 days, flag any shifts in top search queries, top-rated competitors, and pricing changes, and deliver a one-page alert if conversion signals drop by more than 10%.
The tools that do the workAmazon Redshiftjob descriptionsO*NET
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Keeping the record1
Create presentations for management
+Create a ten-slide presentation for senior management summarising our ASO test results: hypothesis, traffic…
Create presentations for management
+Create a ten-slide presentation for senior management summarising our ASO test results: hypothesis, traffic lift, conversion delta by country, creative winners, and a recommended rollout plan with estimated revenue impact for Q3.
The tools that do the workCanvajob descriptionsO*NET
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The daily work14
Analyse internal factors of companies
+Review the company's app listing, analytics dashboard exports, user feedback summaries and competitor feature…
Analyse internal factors of companies
+Review the company's app listing, analytics dashboard exports, user feedback summaries and competitor feature set, then write a one-page assessment of internal strengths and weaknesses that affect discoverability and conversion with evidence and three priority fixes.
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Analyse consumer buying trends
+Combine the last six months of purchase funnels, cohort retention, and keyword conversion rates, then produce…
Analyse consumer buying trends
+Combine the last six months of purchase funnels, cohort retention, and keyword conversion rates, then produce a two-page trend brief that explains shifting buyer preferences, what users now value, and three product changes to capture those trends.
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Track trends in consumer behavior
+Track changes in user ratings, keyword searches, and install funnels across the last six months, highlight…
Track trends in consumer behavior
+Track changes in user ratings, keyword searches, and install funnels across the last six months, highlight spikes tied to marketing pushes or OS updates, and deliver a one-page brief with three actionable shifts by Thursday noon.
The tools that do the workAmazon Redshiftjob descriptions
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Study competitor activities
+Monitor top five competitors for the next fortnight, log every metadata change, feature release, price move…
Study competitor activities
+Monitor top five competitors for the next fortnight, log every metadata change, feature release, price move and review theme, and produce a competitive activity timeline with suggested countermeasures for next campaign planning.
The tools that do the workAmazon Redshiftjob descriptions
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Develop new research techniques
+Prototype two lightweight research methods: a three-question in-app intercept and a weekly keyword A/B crawl,…
Develop new research techniques
+Prototype two lightweight research methods: a three-question in-app intercept and a weekly keyword A/B crawl, run each for ten days, compare response and signal quality, and recommend which to scale with cost estimates.
The tools that do the workAsanajob descriptions
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Use statistical techniques for data analysis
+Apply cohort analysis, regression and uplift tests to the last quarter's user acquisition data, summarise the…
Use statistical techniques for data analysis
+Apply cohort analysis, regression and uplift tests to the last quarter's user acquisition data, summarise the statistically significant drivers of retention and suggested parameter changes to improve 30-day retention by 10%.
The tools that do the workAmazon Redshiftjob descriptions
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Study it to draw conclusions
+Review the latest survey, reviews and usage cohorts for the paid tier, synthesize three clear conclusions…
Study it to draw conclusions
+Review the latest survey, reviews and usage cohorts for the paid tier, synthesize three clear conclusions about why users churn or upgrade, and draft copy for one experiment to validate each conclusion.
The tools that do the workAmazon RedshiftESCO
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Define the way they can be reached
+Map where our highest-value users come from and how they first touch the app, pick the top two outreach…
Define the way they can be reached
+Map where our highest-value users come from and how they first touch the app, pick the top two outreach channels and outline a 30-day activation playbook including messaging, timing and KPIs.
The tools that do the workAmazon RedshiftESCO
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Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
+Prepare a two-page findings brief and three charts that show download trends, keyword conversion rates and…
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
+Prepare a two-page findings brief and three charts that show download trends, keyword conversion rates and competitor feature gaps, write a one-paragraph executive summary translating the data into clear app-store actions, then export a print-ready PDF by Wednesday.
The tools that do the workCanvaO*NET
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Measure and assess customer and employee satisfaction.
+Run a satisfaction snapshot comparing recent users and internal support staff, produce net promoter and…
Measure and assess customer and employee satisfaction.
+Run a satisfaction snapshot comparing recent users and internal support staff, produce net promoter and sentiment charts, highlight any gaps in onboarding or support response, and draft three prioritized recommendations for the product and HR teams by next Monday.
The tools that do the workAsanaCanvaO*NET
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Direct trained survey interviewers.
+Hold a 30-minute prep call with the five trained interviewers, distribute the revised script and target…
Direct trained survey interviewers.
+Hold a 30-minute prep call with the five trained interviewers, distribute the revised script and target quotas, assign who covers which segments and performance targets, then send a feedback form and schedule daily debriefs for the week of fieldwork.
The tools that do the workAsanaO*NET
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Develop and implement procedures for identifying advertising needs.
+Draft a step-by-step procedure for spotting ad opportunities: include criteria for audience segments, keyword…
Develop and implement procedures for identifying advertising needs.
+Draft a step-by-step procedure for spotting ad opportunities: include criteria for audience segments, keyword triggers, creative brief template, testing cadence and approval flow, circulate to growth and creative by Friday for sign-off.
The tools that do the workAsanaO*NET
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Design surveys and research methods
+Design a mixed-methods survey and accompanying interview guide to uncover why users uninstall: include…
Design surveys and research methods
+Design a mixed-methods survey and accompanying interview guide to uncover why users uninstall: include sampling plan, three behavioral metrics to link, question order, and estimated completion time, then run a pilot with 50 users and report pilot results in five days.
The tools that do the workCanvajob descriptions
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Present findings to stakeholders
+Prepare a 12-slide stakeholder deck that opens with the topline insights, shows conversion and retention…
Present findings to stakeholders
+Prepare a 12-slide stakeholder deck that opens with the topline insights, shows conversion and retention charts, outlines root causes and business impact in dollars, and ends with a 90-day action plan; rehearse with product lead on Thursday.
The tools that do the workCanvajob descriptions
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Says who?
These are the pages we read to build this. Open any of them and check us.
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Same family of work — each with its own tasks and prompts.
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Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses
Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses