What it pays
Government survey numbers — not estimates, not ads.
Half of all Agents and Business Managers of Artists, Performers, and Athletes in the U.S. earn more than $82,890 a year — the middle 80% land between $48,010 and $284,570. About 12,620 people in the U.S. do this work. Figures are for the U.S. occupation group “Agents and Business Managers of Artists, Performers, and Athletes”. (U.S. Bureau of Labor Statistics survey, published 2025.) In India, Professionals earn about ₹38,298 a month on average — around ₹4.6 lakh a year (government PLFS survey via ILOSTAT, occupation-family figure).
$82,890typical pay / year
12,620people in this work
$284,570+top 10% earn
₹4.6 lakha year in India (family avg)
Think you get this job?Six quick questions on how it really works — with a hint and the reason behind every answer.
Test yourself →The work, task by task
These are the real jobs-to-be-done, not a wish list. Each task shows where we found it, and the prompt underneath is written for that exact task.
Get approval2
Negotiate contracts for artists and performers
+Negotiate the upcoming three-year performance deal with Redline Productions for Marcus Rivera: propose a…
Negotiate contracts for artists and performers
+Negotiate the upcoming three-year performance deal with Redline Productions for Marcus Rivera: propose a guaranteed minimum, a 12.5 percent agent fee, rider clauses for travel and accommodation, and a five-business-day sign deadline — confirm legal terms first.
The tools that do the workSalesforcejob descriptionsO*NETWikipedia
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Advise clients on career decisions
+Advise Sabrina Cho on whether to accept the Netflix recurring series offer or hold for a lead-film audition:…
Advise clients on career decisions
+Advise Sabrina Cho on whether to accept the Netflix recurring series offer or hold for a lead-film audition: outline two-year earning projections, career visibility tradeoffs, and suggested clause changes to preserve film availability, then recommend a choice.
The tools that do the workMicrosoft ExcelMicrosoft Wordjob descriptionsO*NETWikipedia
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Convincing1
Prepare clients for public appearances
+Prepare Josh Alvarez for the national morning show appearance: script ten talking points tied to his new…
Prepare clients for public appearances
+Prepare Josh Alvarez for the national morning show appearance: script ten talking points tied to his new single, run three practice interview mockups with tough questions, confirm wardrobe and transport, and send a one-page briefing to the producer 48 hours before.
The tools that do the workZoomjob descriptionsWikipedia
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Coordinate1
Manage schedules and bookings
+Manage Lena Ortiz's next six weeks of bookings: consolidate existing offers, block travel and rehearsal time,…
Manage schedules and bookings
+Manage Lena Ortiz's next six weeks of bookings: consolidate existing offers, block travel and rehearsal time, prioritize paid appearances over comps, and send the final calendar to her and the tour manager with confirmation requests within two business days.
The tools that do the workMicrosoft Outlookjob descriptionsWikipedia
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Care1
Build and maintain client relationships
+Rekindle relationship with festival buyer Maya Patel: send a personalised update on our roster, propose three…
Build and maintain client relationships
+Rekindle relationship with festival buyer Maya Patel: send a personalised update on our roster, propose three tailored acts for her summer lineup with availability, and request a 20-minute call next week to discuss exclusivity terms.
The tools that do the workSalesforcejob descriptionsWikipedia
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Protecting1
Find job opportunities for clients in entertainment or sports
+Find booking opportunities for the soccer exhibition with Diego Ramos: target sports networks and regional…
Find job opportunities for clients in entertainment or sports
+Find booking opportunities for the soccer exhibition with Diego Ramos: target sports networks and regional promoters, prepare a one-page sell sheet with fee expectations and availability for August, and secure at least two offers by June 30.
The tools that do the workMicrosoft ExcelO*NETWikipedia
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The daily work15
Monitor industry trends
+Scan trade press, booking reports and recent festival lineups, flag two emerging genre and format shifts that…
Monitor industry trends
+Scan trade press, booking reports and recent festival lineups, flag two emerging genre and format shifts that affect our roster, summarise why each matters for booking value, and email that two-page brief to Maya and Sam by Wednesday morning.
The tools that do the workSalesforcejob descriptionsO*NET
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Identify new business opportunities
+Search recent promoter sign-ups, venue openings and brand activations in the northeast, shortlist three…
Identify new business opportunities
+Search recent promoter sign-ups, venue openings and brand activations in the northeast, shortlist three actionable leads with contact, expected budget and why our artist fits, then draft outreach messages for me to approve before Friday.
The tools that do the workMicrosoft Exceljob descriptionsWikipedia
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Collect fees, commissions, or other payments, according to contract terms.
+Run the client ledger for Jordan Rivera through contract end date, calculate commission owed and outstanding…
Collect fees, commissions, or other payments, according to contract terms.
+Run the client ledger for Jordan Rivera through contract end date, calculate commission owed and outstanding invoices, prepare a payment request that matches contract terms, and send it with a payment link to the promoter and copy Jordan today.
The tools that do the workFinancial accountingO*NET
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Hire trainers or coaches to advise clients on performance matters, such as training techniques or performance presentations.
+Find three vetted vocal coaches with recent artist credits, compare rates, availability and cancellation…
Hire trainers or coaches to advise clients on performance matters, such as training techniques or performance presentations.
+Find three vetted vocal coaches with recent artist credits, compare rates, availability and cancellation terms, recommend one for Nina Lee with a one-paragraph rationale and ask them to hold a trial slot next Thursday.
The tools that do the workMicrosoft OutlookO*NET
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Prepare periodic accounting statements for clients.
+Produce April-to-date income and expense statements for Arjun Patel, reconcile ticket settlements and agent…
Prepare periodic accounting statements for clients.
+Produce April-to-date income and expense statements for Arjun Patel, reconcile ticket settlements and agent commissions, highlight any anomalies over 5 percent, and send the PDF report and backup spreadsheet to Arjun and his accountant by Monday.
The tools that do the workMicrosoft ExcelFinancial accountingO*NET
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Obtain information about or inspect performance facilities, equipment, and accommodations to ensure that they meet specifications.
+Inspect the Greenroom Theater booking for next month: confirm stage dimensions, PA spec, backline…
Obtain information about or inspect performance facilities, equipment, and accommodations to ensure that they meet specifications.
+Inspect the Greenroom Theater booking for next month: confirm stage dimensions, PA spec, backline availability and dressing-room capacity, flag any shortfalls that need rider changes, and report to the touring manager and promoter within 48 hours.
The tools that do the workMicrosoft OutlookO*NET
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Coordinate with employers, producers, or event organizers
+Reach out to the producer at Red Line Festival and the events director at The Glasshouse to confirm…
Coordinate with employers, producers, or event organizers
+Reach out to the producer at Red Line Festival and the events director at The Glasshouse to confirm availability, fee range, rider requirements and travel windows for Maya Rivera on June 12–14, then propose a deal memo by Wednesday.
The tools that do the workMicrosoft OutlookWikipedia
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Ensure compliance with relevant laws and regulations
+Review Maya Rivera’s draft contract against union rules and California talent laws, flag any noncompliant…
Ensure compliance with relevant laws and regulations
+Review Maya Rivera’s draft contract against union rules and California talent laws, flag any noncompliant clauses, calculate the guaranteed pay plus pension/health contributions, and produce a redlined version and a compliance summary for legal review by Friday.
The tools that do the workMicrosoft WordFinancial accountingWikipedia
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Coordinate promotional activities
+Coordinate last-minute promotional activities for Jordan Reyes’s new single: confirm studio interview with…
Coordinate promotional activities
+Coordinate last-minute promotional activities for Jordan Reyes’s new single: confirm studio interview with KCRW for Thursday, schedule a 20-second clip for Instagram Stories, reserve the meet-and-greet space at The Echo, and send the one-page run sheet to the booking agent and merch manager by Tuesday noon.
The tools that do the workMicrosoft OutlookMicrosoft Exceljob descriptions
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Handle public relations and media inquiries
+Handle incoming media requests for Aisha Ng: collect interview questions from Rolling Stone and Variety,…
Handle public relations and media inquiries
+Handle incoming media requests for Aisha Ng: collect interview questions from Rolling Stone and Variety, propose two on-camera spokespeople, confirm available dates next week, draft a short holding statement that legal must approve, and route all items to her publicist and legal counsel by end of day.
The tools that do the workMicrosoft Outlookjob descriptions
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Develop marketing strategies
+Develop a three-month marketing strategy for Blanco & Co: outline target audiences, five paid and organic…
Develop marketing strategies
+Develop a three-month marketing strategy for Blanco & Co: outline target audiences, five paid and organic campaign ideas, a preliminary budget with projected ROI, a rollout calendar aligned to the single release, and a one-slide summary for the label meeting on Friday.
The tools that do the workMicrosoft PowerPointMicrosoft Exceljob descriptions
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Draft and review legal documents
+Draft and review the performance contract for the Sunset Festival appearance: update rider items to include…
Draft and review legal documents
+Draft and review the performance contract for the Sunset Festival appearance: update rider items to include upgraded dressing room and soundcheck schedule, confirm payment terms of 50 percent deposit and balance seven days after show, and return the redlined contract to the festival legal lead by Wednesday.
The tools that do the workMicrosoft Wordjob descriptions
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Manage social media presence
+Manage the week’s social media presence for Lena Ortiz: plan and queue four posts (two promotional, one…
Manage social media presence
+Manage the week’s social media presence for Lena Ortiz: plan and queue four posts (two promotional, one behind-the-scenes, one fan Q&A), approve captions with compliance checks for endorsements, assign assets to the editor, and report expected reach to the label by Friday afternoon.
The tools that do the workFacebookAdobe Photoshopjob descriptions
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Handle financial transactions and payments
+Handle financial transactions for Malik Rivers: prepare the invoice for the October private show, verify the…
Handle financial transactions and payments
+Handle financial transactions for Malik Rivers: prepare the invoice for the October private show, verify the rider expense totals, request the 50 percent deposit from the promoter, record the incoming payment against the tour ledger, and notify the accountant once cleared.
The tools that do the workFinancial accountingMicrosoft Exceljob descriptions
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Financial accounting
+Consolidate last quarter's booking fees, management commissions and production costs, update the financial…
Financial accounting
+Consolidate last quarter's booking fees, management commissions and production costs, update the financial accounting workbook titled Q2 Artist Accounts, flag deficits for each client, and send the detailed reconciliation to Priya, the CFO, before the month-end close.
The tools that do the workMicrosoft ExcelO*NET
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Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses
Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses