Import/export campaign reports

Import/export campaign reports in Mailchimp — with the four heights of help laid out: do it now, make it easier for the next person to accept, work out the right move when you are stuck, and learn the pattern so it stops coming back.

4prompt heights
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The four heights

The same task, four distances: today's deadline, the next reviewer, the stuck moment, the pattern.

Execute — do the immediate task

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I need campaign performance reports exported for Q2: open rates, click rates, unsubscribes,…
I need campaign performance reports exported for Q2: open rates, click rates, unsubscribes, bounces, and revenue where tracked for five campaigns. Produce both a combined CSV and separate PDF summaries per campaign, and deliver to the growth team and CFO by Monday. Check the totals match the dashboard figures before sending.

Improve — make it easier to accept

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Before I send campaign reports to the growth team and CFO, make the data simple to act on. Surface…
Before I send campaign reports to the growth team and CFO, make the data simple to act on. Surface the revenue per campaign up top, show open and click rates in a small table, and flag any campaigns where bounces or unsubscribes exceed normal ranges. Include a one-paragraph commentary on anomalies and suggested follow-ups.

Decide — diagnose the stuck moment

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I exported Q2 campaign reports but the revenue column doesn't match Finance’s numbers. The CFO…

The CFO says exported campaign revenue doesn't match our finance dashboard.

I exported Q2 campaign reports but the revenue column doesn't match Finance’s numbers. The CFO wants an explanation before Monday. I have growth asking if tracking pixels failed and legal worrying about reporting. What are the likely gaps—UTM issues, attribution windows, or export settings—and what precise checks fix or reconcile the discrepancy now?

Become — change the pattern

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Quarter after quarter we spend days reconciling exported campaign reports with Finance: mismatched…

We repeatedly reconcile exported reports against finance and find gaps.

Quarter after quarter we spend days reconciling exported campaign reports with Finance: mismatched revenue, different bounce counts, and inconsistent unsubscribe totals. I run email campaigns for a small team. What changes to tracking, tagging, and export routines will remove these recurring reconciliation headaches?

Next to this one

Other email marketing work people do in Mailchimp.

Every task here came from the work, not from a feature list — which is why the prompts name what you want done and never the button that does it. The tool changes; the work does not.
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The rest of the map

Same library, five ways in.