Link external social accounts

Link the company’s external Instagram and YouTube accounts to our profile so followers can jump to the product demo playlist. Verify both links open on mobile and that the Instagram handle shows the business badge. Confirm the display order is Instagram first, YouTube second, and report back if any account requires verification or permissions to complete the link.

Before I add external social accounts to our profile, make this easy for the head of marketing to approve. Summarize the follower counts and verification status of each account, show the expected click-through uplift from adding them, surface any mismatched brand names that will confuse users, and list the minimal permission changes needed if the accounts won’t link cleanly.

I attempted to link the product YouTube channel to our profile and a permissions error came up. Who on the team (creator studio, channel owner, or legal) usually needs to change settings, what specifically are they likely missing (ownership verification, role assignment), and what exact message should I send that gets the channel owner to respond quickly so the link is active before Tuesday’s demo?

We keep adding external accounts but links break after an ownership change or a password rotation. Where is the process failing — lack of ownership documentation, single-person control, or no recheck schedule — and what one habit will stop link rot (for example, a quarterly link audit with documented owner and recovery steps)?