Add images to campaigns

Add images to campaigns in Mailchimp — with the four heights of help laid out: do it now, make it easier for the next person to accept, work out the right move when you are stuck, and learn the pattern so it stops coming back.

4prompt heights
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The four heights

The same task, four distances: today's deadline, the next reviewer, the stuck moment, the pattern.

Execute — do the immediate task

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I need to add the hero and product images to our June sale campaign and send it to Sarah in design…
I need to add the hero and product images to our June sale campaign and send it to Sarah in design for a final check, then to Marcus for scheduling. Put the hero at the top so it appears on mobile without scrolling and include alt text describing the product and discount. Do not send until Sarah confirms the images display correctly on phone and desktop; schedule for Tuesday at 10:00 a.m. only after Marcus signs off.

Improve — make it easier to accept

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Before I send this campaign to Sarah in design and Marcus in ops, make the image placement and file…
Before I send this campaign to Sarah in design and Marcus in ops, make the image placement and file names review-friendly: surface the hero image first, label each image with the product SKU and size, flag any images larger than 200 KB, and add sample alt text for the hero and three product shots. Highlight anything that could break layout on mobile.

Decide — diagnose the stuck moment

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I uploaded five images for the June sale and the hero looks cropped on mobile. Sarah in design…

I uploaded five images but the hero looks cropped on mobile

I uploaded five images for the June sale and the hero looks cropped on mobile. Sarah in design expects pixel-perfect display; Marcus will schedule once I confirm no cropping issues. I don't know if the image dimensions or template settings are causing it. Diagnose the likely cause and tell me the next fix I can make so both Sarah and Marcus can approve quickly.

Become — change the pattern

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Across campaigns I keep losing time because images arrive in inconsistent sizes and we repeatedly…

I keep chasing resized images that break campaigns

Across campaigns I keep losing time because images arrive in inconsistent sizes and we repeatedly re-export for email. I want a simple habit or checklist so images always fit our templates and avoid last-minute design rounds. What specific export rules, naming convention, and a two-step review would stop this drain?

Next to this one

Other email marketing work people do in Mailchimp.

Every task here came from the work, not from a feature list — which is why the prompts name what you want done and never the button that does it. The tool changes; the work does not.
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The rest of the map

Same library, five ways in.