Track pageviews per page

Track pageviews per page in Google Analytics — with the four heights of help laid out: do it now, make it easier for the next person to accept, work out the right move when you are stuck, and learn the pattern so it stops coming back.

4prompt heights
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The four heights

The same task, four distances: today's deadline, the next reviewer, the stuck moment, the pattern.

Execute — do the immediate task

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We need an accurate count of pageviews per page for this quarter so the ecommerce team can validate…
We need an accurate count of pageviews per page for this quarter so the ecommerce team can validate our top sellers list. Pull the pageview totals for each page path between April 1 and June 30, include both desktop and mobile, and exclude internal traffic from our office IP 203.0.113.5. Deliver a CSV sorted by descending pageviews and flag any page with fewer than 50 pageviews.

Improve — make it easier to accept

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Before I present traffic highlights to the growth lead, make the pageview report easier to approve:…
Before I present traffic highlights to the growth lead, make the pageview report easier to approve: show the top ten pages up front, call out product pages versus blog posts, surface any unexpected high-traffic pages, and note pages that might be mis-tagged (same title but different paths). Keep the CSV and add a one-page summary that a non-technical PM can skim.

Decide — diagnose the stuck moment

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I exported pageview totals for April–June and the flagship product page is only 12th. Priya in…

I just exported totals and the product page I expected at the top is mid-table.

I exported pageview totals for April–June and the flagship product page is only 12th. Priya in merchandising will lose trust if this is wrong. I don’t know whether our tagging dropped, the page was redirected, or traffic truly fell. Check for recent tag changes, redirects affecting that URL, and compare server logs for page hits in the same window. Recommend the most likely cause and the safe next step to reconcile before emailing Priya.

Become — change the pattern

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Across launches this year we keep losing time reconciling pageview counts: dashboards show…

We repeatedly chase pageview numbers that don't match the marketing claims.

Across launches this year we keep losing time reconciling pageview counts: dashboards show different totals, ad landing pages are mis-tagged, and stakeholders assume numbers are gospel. I want one habit change that prevents this every release. Propose a checklist to run before any campaign goes live—what three items would catch the usual causes (tagging, redirects, bot filters) and who should sign off so we stop firefighting after launch.

Next to this one

Other web analytics work people do in Google Analytics.

Every task here came from the work, not from a feature list — which is why the prompts name what you want done and never the button that does it. The tool changes; the work does not.
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The rest of the map

Same library, five ways in.